Take a second and look around. You are probably at your desk reading this blog post or you are reading this on your phone. My bet is you have a few promotional items around that you may not realize are there anymore, but for one reason or another you kept it nearby. Me? Just at my office, I have an acrylic cup from one of my favorite vacation spots, a cup from the World Championship Goat Cook-Off, a couple of coasters, one representing my Longhorns, koozies from numerous clients, a client’s calendar and too many pens to count! At home, I have so many chip clips that I am never hurting for one when in need! Do I use them all? Yes! That’s what makes them effective. Even the notepad that I love so much I use it daily has the company’s logo on it.
Posts Tagged ‘advertising’
Sep
24
Non-Profits Profit from Branding, Too
Non-profits operate just like any other business – well aside from the fact that they don’t make a profit. All of the non-profits proceeds go to paying bills, paying employees, and then going to help the people they were founded to help. Non-profits’ budgets are traditionally tight and have become even tighter in these trying [...]
Jul
28
Marketing on a Budget: A How-To
Marketing on a Budget
Marketing on a budget. This is a phrase that is probably on the minds of most of our current and potential clients these days. Although they know that they shouldn’t cutback their marketing efforts, especially during a slow economy … they are and who can blame them. But once the budget is [...]
Jun
26
Patience in Marketing is a Virtue
Patience. That is an interesting concept in today’s world. With the internet, text messaging, blackberries, I-Phones, etc; the world wants information and results at the touch of a button and at lightning fast speed. Businesses even want immediate reactions and results from their marketing and advertising campaigns; but what they are forgetting is that the [...]
Jun
23
Marketing More Important Than Ever
In a time when many people fear recession, it may seem odd to suggest to companies to spend money on marketing. However, it is during this downturn in the economy that this is actually one of the most important areas to spend your money.
Marketing Myths
Some say that a down economy is the time to cut [...]
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