So you are taking the plunge. You’ve heard it over and over and you are taking the first steps toward getting your business in the social media / social networking realm. Ready… Set… Now What?
Thoughtful planning and consideration need to go into the process, but the effort can be daunting and outright overwhelming.
Here’s a good [...]
branding Articles
Sep
24
Non-Profits Profit from Branding, Too
Non-profits operate just like any other business – well aside from the fact that they don’t make a profit. All of the non-profits proceeds go to paying bills, paying employees, and then going to help the people they were founded to help. Non-profits’ budgets are traditionally tight and have become even tighter in these trying [...]
Sep
15
Presidential Race – Is it all about Branding?
The Presidential race isn’t just about the politics, the views, and the party affiliations. The presidential race is actually all about branding.
Presidential Race Isn’t Complete Without Slogans
The branding of a presidential candidate starts with the slogan, which typically portray that candidate’s platform. Slogans are very grassroots in that they get repeated; they appear on posters, [...]



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